Even standard information technology can spur creativity in the right employees

In an economical revelation for organizations inclined to invest in specialized information technology to support the process of idea generation, new research suggests that even non-specialized, everyday organizational IT can encourage employees' creativity.



Recently published studies show standard IT can be used for innovation. Furthermore, this is much more likely to happen when the technology is in the hands of employees who are motivated to master technology, understand their role in the organization, are recognized for their efforts, and are encouraged to develop their skills.


Most businesses and organizations use common computer technologies, such as business analytics programs, knowledge management systems, and point-of-sale systems, to enable employees to complete basic job responsibilities. Researchers wanted to know if this standard IT could also be used by employees to create new ideas in the front end of the innovation process, where ideas are generated, developed, and then championed.


By developing a theoretically grounded model to examine IT-enabled innovation in an empirical study, Nevo found that employees who are motivated to master IT can use even standard technology as a creativity tool, increasing the return on investment on the technologies companies already have in-house.


Source: Rensselaer Polytechnic Institute